If you're burning out, y'all are undercharging. Full stop.

I know that's blunt.

But burnout doesn't come from hard work.

It comes from hard work that doesn't add up — not in your bank account, not in the clients you're serving, not in the life you're supposed to be building.

That mismatch is what wears people down.

Chapter 5 makes the case that hourly billing is broken — not just financially, but psychologically.

When you price by the hour, you've set a ceiling on your income that can only be raised by working more hours.

So you take on more clients.

You say yes to more requests.

And somewhere in there you forget why you started the firm in the first place.

The ROI Method changes the math.

You price on the value you deliver — the tax savings, the strategies that shift what a client's next five years look like.

A client who saves $80,000 because of your advice doesn't care how many hours you spent.

They care about the result.

When your fee reflects that result, you can serve fewer clients, earn more revenue, and get back to actually enjoying the work.

You don't need more clients. You need better-priced ones.

Pick your lowest-paying client — the one who costs the most relative to what they pay.

Run what you'd need to charge for that relationship to feel worth it.

If you can't get there, the answer is already staring at you.

Hit reply — what did the math tell you?

— Jackie